News

Announcing Changes To Software Executive Magazine

Source: Software Executive magazine
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Software Executive magazine increases its distribution to a global audience while transitioning to a digital-only publication.

Erie, PA – Since publishing the first issue of Software Executive magazine in August 2017, we have been thrilled with the positive feedback the publication has received from our growing and engaged audience of thought leaders in the B2B software world. Beginning with the June/July 2019 issue, Software Executive will transition to a 100 percent digital distribution and will expand its readership to include the audience of www.SoftwareBusinessGrowth.com.

“Having a digital-only publication will allow us to dramatically increase the distribution of our content,” says Abby Sorensen, chief editor of Software Executive magazine. “We are excited to reinvest the resources it takes to mail the magazines to continue to produce valuable editorial.”

"While we recognize the novelty and appreciation of the print magazine, our move to 100 percent digital will allow our best content to reach a larger and broader audience of software readers," says Matt Pillar, executive editor at Software Executive. "Bringing Software Executive editorial content to our SoftwareBusinessGrowth.com circulation does a great service to our audience, editorial contributors, and advertisers while allowing us to focus on creating and procuring the best content in the software space."

The move to digital will allow for an increased circulation, including to many emerging software companies outside of the U.S. who were previously unable to receive a print copy of the magazine.

Digital editorial director John Oncea will be more actively involved in the content creation and sourcing process for Software Executive in addition to his oversight of SoftwareBusinessGrowth.com. His vast network of software experts will continue to populate our websites with relevant and educational content that will help drive software businesses forward.

Readers will still be able to access the Software Executive archive, which includes more than 165 original, exclusive feature stories and guest articles.

New digital editions of Software Executive will continue to be released as scheduled, and content will go live on the first of every-other-month on both SoftwareExecutiveMag.com and SoftwareBusinessGrowth.com.

Those who are interested in contributing to Software Executive and SoftwareBusinessGrowth.com can reach out to joncea@vertmarkets.com for a list of editorial themes and guidelines for submitting content.

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About Software Executive:

Software Executive magazine helps software businesses grow by showcasing the business best practices of our readers, executives from a wide variety of B2B software companies. Software Executive’s editorial is vertical and platform agnostic, and covers startups to mature companies. Our thought leadership articles, feature stories, executive profiles, and guest columns help software companies understand how to finance growth, implement sales and marketing solutions, build effective customer service and customer success operations, price their software effectively, prepare an exit strategy, build indirect sales channels, and more. Software Executive is not a tech-focused publication, it is a business-level resource to help executives grow and scale successful, profitable, sustainable software companies.