News Feature | December 1, 2017

Software Executive Expands Editorial Advisory Board

Source: Software Executive magazine
Exec Board New Members Software Executive

Erie, PA – Software Executive relies on feedback from software industry leaders to shape our content and editorial direction. Our editorial advisory board is composed of CxOs, Founders, Presidents, and VPs from a diverse range of software companies across North America.

Software Executive is proud to announce the addition of five new editorial advisory board members: Patrick Campbell, Co-Founder and CEO of Price Intelligently; Jim Cloughley, VP of Software Engineering at Microdea; David Duncan, VP of Sales at Epos Now; Michael Mittel, President of RapidFire Tools; and Mark Sokol, VP of Corporate and Solutions Marketing at A-LIGN.

Campbell is the Co-Founder and CEO of Price Intelligently, which serves over 5,000 subscription companies, including B2B companies like Autodesk, Atlassian, and Zuora. Price Intelligently’s product suite includes ProfitWell Metrics (subscription financial metrics), ProfitWell Retain (automatic churn reduction), Price Intelligently’s Monetize (fully managed monetization intelligence for continual price optimization), and ProfitWell Recognized (audited subscription revenue recognition). He is an in-demand speaker at tech and software conferences across the globe, including the Business of Software conference, SaaStock, MicroConf, the Product Marketing Summit, and SaaSfest, which his company hosts annually.

Cloughley is the VP of Software Engineering at Toronto-based Microdea. He has worked in the enterprise software space for over 20 years in verticals including accounting, performance management and healthcare. He has held progressive technical roles in software engineering focused on code, teams, practice and process to deliver exceptional software intended to delight customers. At Microdea, Cloughley is responsible for leading and inspiring a team including software developers, quality assurance, technical writing and support. He holds a degree in Mathematics from the University of Waterloo and certified in Scrum in 2005.

Duncan is the VP of Sales at Epos Now. He is an award-winning SVP for the organically funded 13th fastest growing tech company in the UK and fastest growing POS company in the world. He is a results-driven sales leader with a proven track record of 156 percent annual growth for 5 years in the UK before spearheading the US expansion in 2016 with 1,700 percent organic growth. Duncan was featured in the cover story of the October issue of Software Executive, Playbook For Growing A Software Sales Team From 0-50.

Mittel founded RapidFire Tools in 2010, the developer of a series of non-invasive network assessment solutions known as Network Detective. The company was spun-off from his previous venture, PerformanceIT, an Atlanta-based MSP organization which he founded in 2002. Mittel also formerly served as president of infoGO, a service provider for wireless users, in addition to his involvement with other technology and software development companies over his past 20 years in the industry.

Sokol is currently VP, Corporate and Solutions Marketing for global, cloud-based business software provider ConnectWise. He is an experienced software and SaaS product/marketing leader who has driven revenue growth at several technology companies including Sage, TriNet and ConnectWise. He is known as a creative, pragmatic leader who can find great talent and then develop them into high performing teams. He has been a panelist and speaker at several conferences on his primary domain product/marketing function, and also leadership, culture and business best practices. Sokol holds an MBA, along with a MIS from the University of South Florida. 

Campbell, Cloughley, Duncan, Mittel, and Sokol join the original 13 members of the editorial advisory board that was launched in conjunction with the first issue of the publication in August 2017:

Tom Bronson, President & CEO, Granbury Solutions
Dan Chandre, SVP Strategic Partnerships, Booker Software
Tim Goddard, Senior VP, Marketing, The Corum Group
Babak Hedayati, Co-Founder & CEO, TapClicks  
Scott Holden, CMO, ThoughtSpot
Kevin Kogler, Founder & President, MicroBiz
Alessandra Lezama, CEO, Abacus Data Systems
Marne Martin, CEO, ServicePower
Joe Meyer, Founder & CEO, CentralBOS
Katie Rogers, VP Customer Success, SalesLoft
Stu Sjouwerman, CEO, KnowBe4
John Tata, VP Partner Sales, Toast
David Wible, President & CEO, Industry Weapon

Software Executive thanks all of these thought leaders for agreeing to guide us. Our editorial staff looks forward to working with all of these individuals to ensure content continues to provide readers with actionable information that will help executives grow and scale their software companies.

The entire editorial advisory board webpage can be seen here.

To subscribe to Software Executive, please visit For more information on how to join the advisory board, or for how to contribute to the publication, please email executive editor Abby Sorensen at