Magazine Article | September 15, 2015

Want Recurring Cloud Revenue? Develop A Killer App

By The Business Solutions Network

This small MSP-turned-ISV is projecting more than $1 million in revenue growth this year with even bigger growth potential the following year.

Jerod Powell understands managed services. He knows, for example, that it is not about selling SharePoint subscriptions or disaster recovery as a service (DRaaS) — it is about selling a business transformation service. While that mindset is enough to put Powell’s company, InfinIT Consulting, in the minority of managed services providers (MSPs), there is something else equally important this founder and CEO has learned. If you want to differentiate your business from other channel companies reselling IT solutions and services, you need to develop and sell customized, cloud-based software.