Software Executive Magazine Feature Articles

  1. Customer Success Management: The Development Of A Profession
    12/1/2018

    Along with the skyrocketing number of jobs, the role of customer success has seen some important changes in the process of becoming a distinct and recognized profession in the software space.

  2. Reevaluating Software Success In 2019
    12/1/2018

    Success is often too narrowly defined by how much a company has raised, whether or not it is on a path to go public, or how quickly headcount has scaled.

  3. Back To Bootstrapping: Why Wistia Raised $17.3 Million In Debt
    12/1/2018

    Raising debt instead of selling the business or bringing on more investors defied conventional wisdom in the tech space, but it ultimately set this video software company on the right path for a sustainable future.

  4. Ask The Board: Goal Setting For Software Companies
    12/1/2018

    Business Insider claims 80 percent of New Year’s resolutions fail by February. We asked our editorial advisory board how they set goals and how they ensure their companies stay on track.

  5. 6 Questions To Ask When Deciding What To Outsource
    12/1/2018

    Each time you need to add a service for an internal or external client, you have a choice: You can do it yourself, or you can hire someone to do it for you. These six questions can help you decide which of those two choices is the right move.

  6. Detecting – And Protecting From – A Toxic Work Environment
    12/1/2018

    Every business wants to have a great culture, but for many of us that is not our reality. And if we aren’t willing to talk about this and learn from each other’s mistakes, toxic work environments will continue to perpetuate.

  7. You Get What You Pay For – Compensating SaaS Sales Reps
    12/1/2018

    The hard truth about hiring top sales talent is that compensation matters much more than the software those reps are selling, no matter how innovative your products might be.

  8. The State Of Customer Success In Software
    12/1/2018

    This data-driven analysis of the customer success journey in the software world shows where we are now and where we are headed.

  9. Companies To Watch: Soter Technologies
    12/1/2018

    This determined EdTech founder is engineering hardware solutions, releasing new product lines quickly, and setting his sights on the enterprise market.

  10. Want Partners To Sell More Of Your Software? Help Them Hire
    12/1/2018

    Equipping your top-tier partners with the tools to execute an effective sales talent process can increase partner mind share and revenue.