Web Exclusive

  1. An M&A Q&A With A Founder Who Sold Two Software Companies
    2/21/2018

    Steve Jones has been on the forefront of selling multiple high-tech companies and spinning off software divisions. His 25 plus years of executive experience spans both public and private venture-backed startups. In addition to being a board member of several software companies, Jones is also an SVP with Corum Group, an M&A advisory firm that works exclusively with software and tech companies. Jones is speaking about M&A trends at the World Financial Symposium San Francisco event: Growth & Exit Strategies For Software & IT Companies. Jones caught up with ISVinsights and Software Executive Magazine before his presentation to share his expertise with other software companies who are thinking about selling.

  2. Why Growing Software Companies Need An Awards Strategy
    2/15/2018

    Many companies view awards as superfluous to their main activities, believing their products and services should speak for themselves. This confidence is absolutely key to success. But why not accelerate the journey and share your achievements with prospective new customers and partners?

  3. Following Up On A Software Company’s 32 Hour Work Week Experiment
    2/14/2018

    Wildbit had just started “experimenting” with a 32 hour work week when I first met co-founder and CEO Natalie Nagele back in August 2017. Not surprisingly, the story behind this software company’s unique work arrangement was one of the most popular headlines on www.ISVinsights.com and www.SoftwareExecutiveMag.com in 2017 (Can A Software Company Only Work 32-Hours Per Week?) When that article was published, Nagele was not sure how long it would continue or if it would be sustainable.

  4. Software Soundbytes: Don’t Play The Founder Card
    2/6/2018

    Mallorie Brodie, co-founder and CEO of construction management software company Bridgit, knows early sales traction is pivotal to the success of any software startup. Here’s a 90 second explanation of how not playing the "founder card" helped write this startup’s sales playbook. Stay tuned for the April issue of Software Executive for more on this software company's success story.

  5. Quick Tips From A SaaS Marketing Expert
    2/2/2018

    Andrus Purde knows firsthand how to scale SaaS marketing teams. Purde is the founder of Outfunnel, and was previously the head of marketing at Pipedrive and a product marketing manager at Skype. During his tenure at Pipedrive, he built a marketing team of more than 20 people and was along for the ride as the company grew from zero to more than 50,000 paying customers.

  6. Managing Distributed Resources – Offshore & Outsourcing Attitudes
    1/23/2018

    Staffing is hard. Getting the right mix of skill sets, hiring good employees with great communication skills, creating positive team chemistry, and finding people of technical competence – all of these factors are crucial to product and project success. A tightening job market in all the big tech hubs, increasing salaries, and changing technologies have all led companies to look at increasing their distributed workforce. Whether it is placing emphasis on an easier domestic staffing location or offshore work distribution, each of these staffing solutions brings challenges. At LogiGear we wanted to find out how this shift in staffing needs and availability is going in the current software development world.  We conducted a survey specific to distributed testing.

  7. SaaS Funding Lessons From A Brewing Startup
    1/10/2018

    The CEO of a brewery POS software company shares insights from raising a seed round that can apply to software companies at any stage.

  8. Why Employee Experience Matters In M&A
    1/8/2018

    Your software company can drive deal value through a digital workplace.

  9. 9 Hacks For Successful Software User/Partner Conferences
    12/22/2017

    If you’re one of the 80 percent of B2B companies with marketing dollars allocated to events, keep reading – especially if you’re a software company that hosts its own partner/user conference. If you’re not part of the event world, you should know Forrester ranks trade shows and events as the second most effective marketing investment behind your company’s website (but convincing you to enter the events business is another article for another day). When done right, partner/user conferences are a proven way to reduce churn, generate revenue, increase engagement, gather feedback, and create excitement about new products or features.

  10. How Streamlined Onboarding Reduced Churn By 9%
    12/19/2017

    A software company that has grown 1,700% in 18 months shares advice on its revamped and automated onboarding process