Web Exclusive

  1. Life Sciences: A Target-Rich Environment For Tech
    6/25/2019

    A bit earlier this month, I had a unique opportunity to travel with a few of my colleagues to the BIO International Convention in Philadelphia. It’s a large conference and exposition, attended by some 17,000 life sciences professionals from 67 different countries. The event focuses largely on the pharma industry. Exhibitors and attendees span the gamut from biopharmaceutical manufacturing equipment builders to therapeutic research scientists to contract pharmaceutical manufacturers. It was a strange new place for a 20-year IT writer. What in the world was I doing there?

  2. How To Drive Breakthrough Channel Performance
    6/24/2019

    What are the secrets to driving breakthrough channel performance? That was the topic of my Channel Journeys podcast with Josh Lewis, Vice President of Global Channel Sales at Alteryx, a rapidly growing provider of a data science and analytics platform.

  3. Skills For Successfully Implementing Smart Cities Solutions
    6/17/2019

    CompTIA's Smart Cities Advisory Council has identified these 4 critical skills needed for successfully implementing smart cities solutions. Check out this inforgraphic to discover these critical skills along with other hard skills, soft skills, and management skills.

  4. CompTIA Tech Buyer's Journey
    6/17/2019

    Technology Buyer's Journey, Developed by the Channel Advisory Board and the Business Applications Industry Advisory Council. This graphic shows the journey of a technology buyer including the key elements that a buyer (end user company) experiences when making a technology purchasing decision.

  5. Blockchain Brings Opportunity For Channel—But Challenges Too
    6/17/2019

    There are plenty of reasons for solution providers to get excited about blockchain, but there’s also a lot to do before most can develop successful practices, according to members of CompTIA’s Blockchain Advisory Council. Blockchain, most notably associated with cryptocurrencies such as Bitcoin, uses an open, distributed ledger of data that permanently records transactions through cryptography, timestamps and transactional data—all meant to prevent alteration of the data. But that’s just scratching the surface, according to Jim Gitney, CEO of Group50, an Upland, Calif.-based solution provider and co-chair of CompTIA’s Blockchain Advisory Council.

  6. 3 Key Ingredients For Channel Marketing Success
    6/17/2019

    Just because you build an awesome partner program with super cool channel marketing tools, it doesn’t mean your partners will be running out of the corn fields to use them.

  7. Increase Partner Engagement With Social Channel Marketing
    6/10/2019

    We use social media tools like Facebook and Instagram to share updates with our friends and family. The same is true with our partners. Social channel marketing is all about driving higher engagement with our partner community around the globe.

  8. 3 Mistakes To Avoid When Tracking Churn
    6/7/2019

    Regardless of your particular methodology in calculating churn, there are best practices you can (and should) be following to benefit from the results. Following are three mistakes SaaS companies need to avoid as they set about tracking their churn.

  9. How To Turn Channels Into A Profession, One Certificate At A Time
    5/31/2019

    Mike Kelly doesn’t shy away from a challenge. He climbed Mount Elbrus, the highest summit in Europe at 18,510’. He conquered the Jungfrau Marathon with 6,000’ of elevation gain. But now he has an ever more audacious mission; turning the channel into a profession.

  10. Saas Metrics Aren't Just For Investors. You Need Them, Too.
    5/29/2019

    You need SaaS metrics to manage and grow your business, to make well-informed decisions for your future and to find leaks in your business before losing significant streams of revenue. Instead of looking at metrics as just a requirement for raising capital, here are a few of the many reasons why I think every SaaS CEO, CFO and founder should have on-demand access to accurate SaaS metrics.